Purpose of the Role
We are seeking an experienced Product Manager with a strong background in e-commerce and SEO to join our team. The ideal candidate will be responsible for the development and execution of our e-commerce strategy, including SEO optimization, product launches, and driving revenue growth. You will work closely with cross-functional teams, including marketing, sales, and development, to ensure our products meet customer needs and drive business objectives.
Duties and Responsibilities
- Develop and execute an e-commerce strategy that drives revenue growth, improves customer engagement, and enhances the overall customer experience
- Conduct market research to understand customer needs, competitive landscape, and industry trends, and use insights to inform product strategy
- Manage the product roadmap, prioritizing features and enhancements based on business impact and customer feedback
- Work closely with the development team to ensure products are developed and launched on time and within budget
- Partner with the marketing team to develop and execute SEO strategies to increase traffic and revenue from organic search
- Analyze product performance data and customer feedback to identify opportunities for improvement and inform product decisions
- Collaborate with cross-functional teams to ensure successful product launches and ongoing support
- Communicate product strategy and performance to executive leadership and stakeholders
Required Experience & Knowledge
- Bachelor’s degree in business, marketing, or a related field
- 5+ years of experience in product management, preferably in e-commerce or digital marketing
- Strong understanding of SEO best practices and experience developing and executing SEO strategies
- Experience with e-commerce platforms such as Shopify, Magento, or WooCommerce
- Strong analytical skills and experience with data analysis tools such as Google Analytics
- Excellent communication and collaboration skills, with the ability to work effectively with cross-functional teams
- Experience managing product roadmaps and prioritizing features based on business impact and customer feedback
- Strong problem-solving skills and ability to think strategically
Skills and Attributes
- Good written and verbal communication skills
- A self-motivated, curious person with good time management skills
- Ability to learn technical concepts and communicate with multiple functional groups
- Team up with the professionals in a multicultural virtual work environment
- Strong troubleshooting skills and great attention to detail
Required Education & Qualifications
- Any relevant certificate would be considered a plus
